Can we differentiate between a regular keyword and BRAND NAME?
For example, let’s say my company name is ACME and we make cars.
- Acme <– my COMPANY NAME is keyword #1
but then I also want to monitor some keywords to track who’s talking about my industry or possible link targets so I’ll monitor these as well:
- best cars
- best widgets for cars
- amazing carmaker
As you can see, the mentions will be diluted because I won’t be able to isolate from the thousands of results which one actually mentioned my company, and which were just keywords I was monitoring - actually brand vs. just a keyword term.
Furthermore, it would be nice to have the email digest also separate by the results by the actual keyword within. For example:
ACME (* brand name) <– this is most important for a brand as it’s their actual company being mentioned. So these should be separated from non-brand keywords.
BEST CARS (keyword)
BEST WIDGET FOR CARS (keyword)